Dutch destination charging specialist Pluq takes over the entire EV charging infrastructure at Estrel Berlin and the Estrel Tower, opening in December 2026.
- 32 charging points across 16 charging stations installed at the new Estrel Tower and the existing Estrel Berlin
- Charging infrastructure with a total capacity of 352 kW for hotel guests and office tenants
- Free of CAPEX and OPEX operating model: Pluq covers investment, operations and risk for ten years
Amsterdam/Berlin, 5 October 2026 — By electrifying Estrel Berlin and the Estrel Tower, Pluq is further expanding its presence in the German hotel and real estate sector. The Amsterdam-based Dutch destination charging specialist has installed a total of 16 charging stations with 32 charging points – ten at the Estrel Tower and six at the existing Estrel Berlin. Installation at the Estrel Tower was completed within seven days. The charging infrastructure has been available to office tenants and hotel guests since September.
“Office tenants and hotel guests have very different charging profiles. While tenants typically charge during the day at their workplace, hotel guests often charge overnight. Combining both uses therefore enables a more balanced utilization of the charging infrastructure,” explains Tom de Kort, Co-Founder of Pluq.
At 176 metres and 45 floors, the Estrel Tower is the tallest high-rise building in Berlin. Designed by Barkow Leibinger, the new building expands the Estrel Berlin site on Sonnenallee in Neukölln with 522 rooms and suites, 9,300 square metres of office space and just under 4,000 square metres of event space. Charging is provided via AC: each charging station delivers up to 22 kW, which is shared between the two charging points when both are used simultaneously. The installed total capacity is 352 kW.
“We are aiming to achieve LEED Platinum certification for the Estrel Tower. Mobility is part of this ambition – both in the new building and in the existing property. That is why we have integrated the hotel next door into the same solution,” says Clemens Planck, Head of Construction Estrel.
Pluq finances, installs and operates the charging infrastructure and assumes the operational risk. Billing and maintenance are also handled by the operator. The cooperation is planned for a period of ten years.
With the Estrel project, Pluq is continuing its growth in Germany across the hospitality, real estate and healthcare sectors.
About Pluq
Pluq was founded in Amsterdam in 2019 by Pieter Zijlema and Tom de Kort and specialises in destination charging. The company finances, installs and operates charging infrastructure at fixed destinations for owners and asset managers who do not wish to invest themselves. Its operator model, “Charging is a Service”, is free of CAPEX and OPEX and is aimed at large-scale portfolios in the real estate, hospitality and healthcare segments. Pluq is currently active in seven countries: the Netherlands, Belgium, Luxembourg, Germany, Austria, France and Spain. The company is backed by Swedish financing partner P Capital Partners with 50 million euros and is building a Europe-wide charging network with the goal of 30,000 charging points by 2030. Pluq operates charging infrastructure with dynamic load management at more than 850 locations across Europe, including 130 charging stations in Germany. More information online at www.pluq.eu
About Estrel
The family-owned Estrel Berlin is Europe’s largest hotel, congress and entertainment complex, bringing together hospitality, events and entertainment at one location in Berlin-Neukölln. The existing Estrel comprises 1,125 rooms and suites, around 30,000 square metres of event space for up to 15,000 people, as well as its own show theatre. With the 176-metre Estrel Tower, the company is expanding its site with 522 rooms and suites, around 4,000 square metres of event space, modern office facilities as well as new dining, spa and hospitality offerings. More information online at www.estrel.com
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